Following the financial crisis there is an increased need for corporate communication. On one hand there is the urgency to calm customers, shareholders and others who worry about the company’s ability to survive and adapt in these times. On the other hand there is the need to increase communication when marketing budgets are being cut.The dialogue can not be allowed to die just because the times are tough. It has been speculated whether companies will really start to use social media as a serious communication alternative during the recession. With this in mind, for companies venturing into the realm of social media there is the need for some social media training.
Securitas consolidated all their websites into one platform in 7 months! Read more about how we did it.
Swedbank.se scores a second place and is this year’s climber in the Top list of corporate websites. Among midcap companies Billerud is the best receiving a third place, tied with SCA.
The blogging phenomenon has grown enormously in the last couple of years. But blogging is not only a matter for fashionistas, politicians and soccer fans. Companies have also begun to understand the pros of gathering thoughts, opinions and information in the blog format, easily reached by customers, partners, press and other interested parties. Has your company not yet understood the possibilities of blogging? Here are the arguments for starting a corporate blog.
A strong brand is a non tangible asset which is hard to appreciate. Most will agree that there is a clear connection between the strength in the brand and the successes of the company. But how do you get there? And what constitutes a strong brand? Let us try and unravel the idea.
H&H receives international prize for best annual report online for the production of TeliaSonera’s annual report 2007.
Hallvarsson & Halvarsson (H&H), one of the Nordic region’s leading corporate communications consultancies, is being acquired by Sage Holdings, the transatlantic financial communications and stakeholder management firm. “Sage will give us greater international drive, making us an even stronger partner for our clients within key global expansion areas such as transactions, shareholder services, investor relations and online communication,” says Anders Halvarsson, Chairman of the Board for H&H.
The International Business Awards, IBA, has awarded TeliaSonera’s digital annual report 2007 this year’s winner in the category Best Annual Report Online. The annual report has been produced by H&H through the company’s own developed format AR 2.0.
On 7th May 2008 the Swedish Corporate Governance Board presented a revised Code of Corporate Governance, which will apply from 1st July this year. The most important difference in relation to the existing code is that the new one applies to all companies listed on OMX Nordic Exchange and NGM Equity. Prior to the amendment the Code applied only to companies with a market capitalisation of more than SEK 3 billion.
The greatest challenge with usability tests is to find time, money and not least users to test them on. Preferably without delaying the project. Furthermore experts must be employed and this takes time. Or are there other ways?
Swedish CEOs of large listed companies still earn much less in comparison to their international competitors. A Swedish CEO earns on average 40 percent of what the equivalent international peers do, although the variations vary. This is documented in a report written by H&H.
Web governance and organisation, intranets, social media and trends were the main topics at H&H’s ‘Web Management Round Table’, a gathering of invited website owners and managers from companies with bold websites.
Sophie Nachemson-Ekwall receives the highest score in this year's ranking of business journalists. The survey is done for the twelfth year by H&H and Svensk Image.
Approximately 200 people attended Omniture Summit in Copenhagen on Thursday 17 April 2008.
A growing focus lies on the board and especially the chairman of the board. In the Swedish Corporate Governance model, the chairman and the CEO are different persons. In a study by H&H 75 per cent of the 44 interviewed chairmen, CEOs and owners, consultants etc say that the role of the chairman has increased during the past five years. 61 per cent think that this increase will continue during the next five years.
On May 15 Mergermarket’s Nordic M&A Forum will be held at Berns Hotel in Stockholm. H&H wishes to invite you to a day of speakers and delegates from Scandinavia, the Baltic States and Europe whom will be sharing trends and conditions of the Nordic M&A market.
Companies wishing to create long-term value need to inspire credibility and legitimacy in the eyes of their stakeholders. One way for a company to become a good citizen is to become involved in the local community or to give to charity.
H&H will be speaking at the leading web analytics and online marketing event Omniture Summit. The event brings together professionals for sharing case studies and best practices within optimization of online activities.
H&H is now introducing a live chat with our research team behind H&H Webranking. The chat function is accessible through both the website www.webranking.eu and the interactive reports.
It is amazing how much one can find out about almost anything through the Internet nowadays. The transition from Web 1.0 to Web 2.0 has made available a great dynamic on the web. New technologies have opened up for everyone to use, and as the understanding about these new features of the web spreads, so does the variety of information available. In fact, at this point in time, the vast majority of information created on the Internet, is produced not by companies and organizations, but by its everyday user.
More and more investors and analysts are showing an interest in CSR, Corporate Social Responsibility. This increases the need for companies to open up for work with CSR. Communication should therefore be seen as an important part of a company’s CSR strategy. An efficient channel for overall corporate communication is the corporate website, and it is also the primary source of corporate information for many financial analysts, investors and business journalists.
H&H has been placed third in Veckans Affärer’s survey Sweden’s Best Consultants 2008, in the category PR and communications agencies.
Austrian Wirtschaftsblatt published the H&H Webranking 2007 Austria today. Telekom Austria topped the ranking, followed by Wienerberger and OMV. Austrian average scores have improved this year, but they still lag behind the European average.
Hallvarsson & Halvarsson
+46 8 407 20 00
+46 8 407 20 00