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Swedish Match has yet again the best corporate website in Sweden



Wednesday, October 22, 2008

Swedbank.se scores a second place and is this year’s climber in the Top list of corporate websites. Among midcap companies Billerud is the best receiving a third place, tied with SCA.

Hallvarsson & Halvarsson publishes its twelfth annual study on Swedish corporate websites, H&H Webranking. Websites have been judged according to a protocol consisting of 139 criteria. The protocol is based on a survey to analysts, investors and journalists. More about H&H Webranking can be found on www.webranking.eu including the complete list of the results for the 107 Swedish companies.

In total more than 700 corporate websites for listed companies in Europe have been studied. Swedish companies are falling on the list and are on average just #7, falling behind neighbouring countries like Finland and Norway.

Climber of the year

Swedbank is the company that made the biggest leap: an increase in the score with 16.5 from last year. Other Swedish companies climbing in this year’s ranking are SEB, Ericsson and SKF.

 

Job information and social media, new criteria of 2008

This year job information was added to the study. In addition the use of information channels online outside of the corporate websites have been added, e g Wikipedia and Linked In.  Swedish companies are not especially prominent in regards to this.
Read more in the Press release (in Swedish) and on www.webranking.eu

Contact:

Marcus Eriksson
Head of H&H Webranking
Tel: +46 8 407 22 17

Robin Olenius
Tel: +46 8 407 22 06

 

Updated 10/23/2008 10:46 AM

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