Social Media Newsroom

A social media newsroom takes the corporate websites’ news- and pressroom to a whole new level by integrating different types of media and content flows together with traditional press releases in one location. Hallvarsson & Halvarsson develops and implements a social media newsroom built on EpiServer CMS5.  

The traditional list of press releases vs the social newsroom

More and more companies have started using social media such as blogs, micro-blogs and video- and image services to be able to communicate in channels outside of the corporate website. In turn this creates a need develop and adjust the corporate website so that the information flow from these channels can be gathered and re-used in order to meet a wider target group. This can be achieved by tranforming the traditional pressroom with the chronological list of press releases and news to a social newsroom with space for videos, images and blogs.
With a social media newsroom your company will be more prepared for the online communication of the future, which will take part on new platforms, using various types of media and with more interaction with and among your target groups.

H&H social media newsroom

Hallvarsson & Halvarsson offers a complete social media newsroom built as a modular system where the web editors will be able to choose among a set of applications such as:
• The latest videos from the YouTube channel
• Latest images from the Flickr account
• Latest presentations from Slideshare
• Twitter updates
• Geo-tagging of specific news in Google maps
• Bloggroll
• Comment functionality
• RSS subscription

Categorizing and spreading

The content of a social media newsroom is categorised through tags and can be sorted through a tag cloud. All news can also be bookmarked and spread online through “share this”-buttons and e-mail forms. 

Implementing the social media newsroom

H&H offers the social media newsroom as a complete application with modules, which can be integrated directly on all corporate websites built upon EpiServer CMS5. For clients without EpiServer we offer a hosted solution on a separate domain. Naturally we will adjust the structure and design of the newsroom to your current website and corporate graphical profile.